Risorse

 

L’ European Centre for Disease Prevention and Control (ECDC) con “Social marketing guide for public health programme managers and practitioners” fornisce ai responsabili dei programmi di salute pubblica una sintesi dei principali concetti e approcci del marketing sociale nelle attività di prevenzione delle malattie e promozione della salute
Curata da Giuseppe Fattori, Jeff French e Clive Blair-Stevens, la Guida nasce come integrazione e adattamento al contesto italiano della “Big pocket guide – Social marketing” realizzata  dal National Social Marketing Centre.
 

Second World Social Marketing Conference, Dublin

Social Marketing in Europe: Research, Practice and Policy

Social Marketing & Health Promotion: designing a public health model 

World Social Marketing Conference Toronto 2013

 

World Social Marketing Conference KNOWING IS BETTER: EXERCISES OF PREVENTIVE MEDICINE.   A social marketing project for diseases’ prevention at Modena Philosophy Festival             World Social Marketing Conference Brighton 2008

 

“Choose Health in Food Vending Machines: Obesity Prevention and Healthy Lifestyle Promotion in Italy”

 

The case for social marketing in public health

Social Marketing and Public Health (2 ed. 2017) Edited by Jeff French