Italian Social Marketing Network Newsletter 168 7 Luglio 2019 Giuseppe Fattori Italian Social Marketing Network – Newsletter 168 by Giuseppe Fattori Powered by Social and Behaviour Change From www.snrd-africa.net – 6 July, 23:44 Therefore, these guidelines cover a topic that goes beyond these four dimensions by addressing the existing scope for behavioural changes in any given environment. Our joint vision to overcome hunger and malnutrition in all its forms by 2030 will only come true, if we not only strengthen the socio-economic capacities of people but also strengthen the capacities to make the right nutrition choices and stick to them. Social Marketing Applied to HIV/AIDS Prevention: The Case of a Five-Year Governmental Response in Portugal – Beatriz Casais, João F. Proença, Henrique Barros From link.springer.com – 6 July, 21:34 HIV infection has been a concerning health issue prioritised by health governmental institutions that has required the development of public health policies with an integrated social marketing intervention in an upstream dimension. A behaviour change strategy should invest in segmented communication for priority targets, in partnership with multiple stakeholders. ÍNDEX DE AUTORES DE MARKETING SOCIAL DE LÍNGUA PORTUGUESA – 5-7-2019. COORDENAÇÃO Carlos Oliveira Santos, José Afonso Mazzon From www.scoop.it – 6 July, 22:32 Does the news reflect what we die from? by Hannah Ritchie From ourworldindata.org – 6 July, 23:38 There is a large disconnect between what gets covered in the media and the day-to-day reality for most. How do causes of death in the US match with media coverage and what people search for online? The NHS Will Use Alexa To Find At-Risk Patients From www.gizmodo.co.uk – 6 July, 23:35 We’ve already heard that smart speakers like Google Home and Amazon Echo might soon be able to call 999 for you (but in the meantime, please don’t rely on Alexa to contact the authorities), and now it seems they’ll perform another vital role in the UK. According to a new report commissioned by the NHS, voice assistants like Alexa are a logical way to improve the level of care the health service is able to offer, and could help identify patients at risk of suicide or self-harm. Gina Pell explains the Perennial mindset From www.youtube.com – 6 July, 23:29 Gina Pell is serial entrepreneur and co-founder of the website The What. In her Spotlight Talk, she shares her philosophy that there is a totally age-agnostic generation of people called perennials. People like Lady Gaga, Ellen Degeneres, and Malala Yousafzai all fit the perennial definition according to Pell. She believes that anyone can be a perennial, all you need is a constant desire to push yourself forward and boundless curiosity. Understand the Perils of Co-Creation. Peter C. VerhoefJenny van DoornSander F.M. Beckers From hbr.org – 6 July, 23:28 Gary Waters/Getty Images The rise of social media has generated tremendous opportunities for companies to engage with customers. Many allow customers to participate in value-creating activities, such as brainstorming advertising taglines or product ideas—a process often referred to as co-creation. These activities not only help companies innovate at low cost but also engage customers—every marketer’s dream. The Lancet Digital Health: A digital (r)evolution From www.thelancet.com – 6 July, 21:57 The digital future is rooted in our analogue past. It is therefore no surprise that The Lancet archives provide inspiration for this new journal’s first Editorial. A 1959 article describes the potential uses of a computer in health care and rather charmingly states, “If it be objected that the machine is doing no more than imitate the mental processes of the medical practitioner, it can be pointed out that the machine needs less training, and is subject to fewer aberrations, than the doctor.” A medici e pazienti piace Whatsapp, ma occhio alla privacy From www.dottnet.it – 6 July, 21:38 I dati sono di proprietà di Facebook e vengono memorizzati sui server al di fuori dell’ Unione Europea, il che risulta in contrasto con le norme Gdpr La reputazione è una faccenda complicata – Annamaria Testa From www.internazionale.it – 6 July, 21:18 La reputazione non è diventata importante solo a causa di internet e dei social network. Anche gli imperatori romani o i medici cinesi di epoca Tang dovettero farci i conti. “Ci vogliono vent’anni per costruire una reputazione e cinque minuti per rovinarla. Se pensi a questo, farai le cose in modo diverso”. Bullying di Matt Mahurin. Una immagine utile per affrontare il problema del bullismo in classe From www.analisidellopera.it – 6 July, 22:38 Una interessante interpretazione sul fenomeno del bullismo è offerta dall’illustrazione intitolala Bullying di Matt Mahurin. Elisa Configliacco Bausano, ci offre una lettura approfondita e professionale del fenomeno, utilizzando l’opera dell’artista statunitense come spunto per alcune riflessioni. Atlante italiano delle disuguaglianze di mortalità per livello di istruzione From www.epiprev.it – 6 July, 23:32 Un livello di istruzione inferiore spiega una quota rilevante dei rischi di mortalità, sia pure con effetti differenti per area geografica e causa di morte. In Italia, quindi, le disuguaglianze di mortalità sono ancora esistenti: rappresentano un mancato guadagno di salute possibile nel nostro Paese e suggeriscono spunti per una valutazione delle priorità e la definizione di target di salute. A 40 anni dall’istituzione del Servizio sanitario nazionale, c’è ancora spazio per guadagnare equità nella salute. Pfas: alterano il ciclo mestruale e la fertilità nelle donne From ilbolive.unipd.it – 6 July, 21:40 Dopo il lavoro già pubblicato sulle interferenze nei maschi tra Pfas e testosterone, un nuovo studio condotto da Carlo Foresta e Andrea Di Nisio rivela che i Pfas interagiscono con il progesterone, ormone che regola le funzioni dell’utero, alterando il ciclo mestruale e la fertilità nelle donne Sylvia Plath ha spiegato meglio di tutti cosa significa essere ragazze. Di Jennifer Guerra From thevision.com – 6 July, 23:25 Tutti sanno com’è morta Sylvia Plath: ha preparato la colazione per i figli, ha sigillato le finestre della cucina con il nastro adesivo e delle salviette e poi ha respirato il monossido di carbonio infilando la testa nel forno. Esiste anche una fotografia del suo corpo, nonché molte congetture su questo discusso suicidio. Plath si è cristallizzata eternamente in questo gesto iconico, quasi “romantico”, che ha ispirato romanzi, poesie, drammi teatrali e persino fotografie di moda. La morte di Sylvia Plath l’ha fagocitata in un unico destino: quello della ragazza trentenne depressa che scrive che morire è un’arte come un’altra e poi mette in scena una morte scenograficamente perfetta. Hackathon una campagna per sgretolare il cancro From www.linkedin.com – 6 July, 22:10 Questo articolo è rivolto a tutti i giovani che non hanno mai partecipato ad un Hackathon. Questa parola sta entrando nel linguaggio comune senza che i più sappiano cosa sia o vi abbiano partecipato. Si tratta di una forma di sfida con tanto di premi e opportunità di grupo che merita di essere conosciuta. Un occasione per misurarsi con industrie e istituzioni su come risovere problemi concreti con idee e soluzioni innovative. INTERNATIONAL APPEAL Stop 5G on Earth and in Space From www.5gspaceappeal.org – 6 July, 21:23 We the undersigned scientists, doctors, environmental organizations and citizens from (__) countries, urgently call for a halt to the deployment of the 5G (fifth generation) wireless network, including 5G from space satellites. 5G will massively increase exposure to radio frequency (RF) radiation on top of the 2G, 3G and 4G networks for telecommunications already in place. RF radiation has been proven harmful for humans and the environment. The deployment of 5G constitutes an experiment on humanity and the environment that is defined as a crime under international law. Human biomonitoring of polycyclic aromatic hydrocarbonsand metals in the general population residing near the municipal solid waste incinerator of Modena, Italy From www.scoop.it – 6 July, 23:12 Ultra-processed food linked to early death From www.bbc.com – 6 July, 21:46 People are eating more ultra-processed food – but what impact is it having on their bodies? Researchers in France and Spain say the amount of such food being eaten has soared. Their studies are not definite proof of harm but do come hot on the heels of trials suggesting ultra-processed foods lead to overeating. Plastic ingestion by people could be equating to a credit card a week From www.newcastle.edu.au – 6 July, 21:37 A new study has revealed on average people could be ingesting approximately five grams of plastic every week, which is the equivalent weight of a credit card. The analysis No Plastic in Nature: Assessing Plastic Ingestion from Nature to People prepared by Dalberg, based on a study commissioned by WWF and carried out by University of Newcastle, Australia, suggests people are consuming about 2000 tiny pieces of plastic every week. That’s approximately 21 grams a month, just over 250 grams a year. Condividi:TwitterLinkedInWhatsAppFacebookE-mailMi piace:Mi piace Caricamento... Correlati
